Next Generation Data Storytelling
Business storytelling involves crafting narratives that convey important messages, values, or strategies to engage and resonate with audiences, driving meaningful connections and achieving business objectives.

Course Fee
S$1000
Up to 70% funding available
Course Information
Course Overview
The art of storytelling is an ancient and timeless tradition that has been ingrained in human culture throughout history. Stories have served as powerful vehicles for imparting knowledge, wisdom, and values from one generation to the next. They have the ability to captivate audiences, ignite imagination, and convey profound lessons that transcend time and boundaries. Across diverse cultures and civilizations, storytelling has played a vital role in shaping our understanding of the world, connecting us to our shared humanity, and preserving our collective heritage. In todayβs world, data scientists use data to tell compelling stories to inform business decisions.
Course Overview
Throughout this course, you will discover the dynamic fusion of storytelling and data, empowering you to engage your audience in a compelling and impactful manner. By harnessing the power of storytelling, you will learn how to captivate and connect with your listeners, igniting their emotions and leaving a lasting impression.
Course Overview
However, it is essential to acknowledge that the combination of data and storytelling is not exclusive to positive outcomes. As we explore this topic, we will also delve into the potential misuse of these techniques. We will examine how data and storytelling can be manipulated to disseminate propaganda and spread disinformation, emphasizing the importance of ethical storytelling practices and critical thinking. By understanding the potential pitfalls, you will be equipped with the knowledge and awareness to navigate this landscape responsibly and ethically.
Entry Requirements
Possess basic data understanding or data visualization knowledge and skills which utilize BI tools. Please note that this is not a BI tool training course. No programming is required.
Who Should Attend
- Individuals who would like to communicate their data analysis better
- Leaders who would like to inculcate a data storytelling culture in their organizations
- Data Analysts, Data Engineers, Business Analysts, Project Managers, anyone who deals with data and loves data
Learning Outcome (What You Will Learn)
Learning Outcome
- Why/What and How of data storytelling
- Success metrics for effective and efficient data storytelling
- Best practices
- Avoiding common pitfalls
- Data velocity
- Data visualization techniques
- Contextualizing data
- Captivating visuals
- Call to action with data storytelling
- Use case discussion
What You'll Learn
Facilities & Equipment
Virtual Training
- Electronic materials
- IT support for software & hardware
- Administrative support
Face-to-Face Training
- Air-conditioned classroom
- Meals & refreshments provided
- Projector & smart board
- Stationery provided
What Learners Say
Real experiences, real results
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